Business Case Development

A business case is the first step in a capital planning and investment model.  It serves as the center piece…

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A business case is the first step in a capital planning and investment model.  It serves as the center piece in integrating IT governance, portfolio management processes, and financial management processes. Business cases are the single-most important document in helping leadership and management understand the business value of an investment or business opportunity. A business case is part sales and part marketing. But it is the “business” units’ opportunity to present an overwhelming and compelling justification for funding an investment to achieve organization or business unit mission, goals, and objectives.

An effective business case is a multi-purpose document that generates the support, participation and leadership commitment required to transform an idea into reality. A business case identifies an idea, problem, or opportunity. It provides context and content around the problem and equally illustrates the desired objectives and outcomes. The problem and desired outcomes are normally defined and described in terms of the business. The business case describes how and who will be affected. The how and who typically evolve around individual or organization behavioral changes; also know as change management. Change management also involves the people and process changes that would be required. The business case will breakout specific alternatives that were examined, their associated impacts, risks, costs, and benefits. Alternatives focus more towards a technical component contributing to the overall business solution.

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