Now accepting Q3 2026 UX Audit engagements · Starting from $800Book a call
About Unqode

We make products
people actually use.

Senior-only design team based in Faridabad, India. We work with B2B SaaS companies globally — finding and fixing the friction that quietly kills conversions, activation, and retention.

17+ years
Combined experience
100+ clients
Served since 2018
32%
Avg conversion lift
Why we exist

Most design fails because it's too far from the problem.

We are practitioners, not just designers. We have shipped real products, tracked real metrics, and made real decisions under real constraints. That means we stay close to the product, the business, and the user — not just the brief. Design that is detached from reality is expensive decoration.

Senior only

The person on your discovery call does your project. No juniors doing the work while seniors take credit.

Honest over polite

We tell you when something won't work. If your brief is wrong, we say so. Polite silence is not a service.

Numbers over feelings

Good design has a measurable outcome. Conversion, activation, task completion. Not 'it looks clean'.

One team, not a handoff chain

You work directly with the designers. No account manager translating between you and the people doing the work.

How we work

Five phases. One outcome.

01
Research

We dive deep into your users, business, and market to uncover the right problems worth solving — before anyone touches a design tool.

02
Strategy

We define product direction, align business goals, and identify opportunities — especially where AI or better UX can create a real edge.

03
Design

We craft intuitive, scalable experiences that users understand instantly and enjoy using. No decoration — every decision has a reason.

04
Build

We turn designs into robust, high-performing products using modern engineering practices. Clean code, no shortcuts, shipped on time.

05
Grow

We optimise, measure, and scale your product to drive real business outcomes. Launch is not the finish line.

The team

Small on purpose.

We are not an agency with 50 juniors and one senior account director who attaches their name to the work. We are a focused team of 4 to 6 senior specialists — each one with 8 or more years of product experience.

Every project gets direct senior attention from day one to delivery. No delegation, no junior-as-stand-in, no surprise handoffs. The person who understands your problem is the person solving it.

AK
Abid Khan17 yrs
Founder & CEO

17+ years in enterprise, fintech, and SaaS design. Led the Super Receptionist redesign at Knowlarity and contributed to PayU, LazyPay, Citrus, and PayUmoney. Every Unqode engagement gets direct senior involvement — not delegated.

JK
Javed Khan12 yrs
Co-Founder & UX Leader

Expert in scalable, user-centric digital experiences across web and mobile. Leads design execution and experience strategy. Hands-on across wireframing, interaction design, and design systems.

MJ
Majid8 yrs
UX Lead

Runs research-heavy engagements — usability testing, heuristic evaluations, and turning messy user feedback into a clear, actionable direction the team can execute on.

Our approach

We work like a senior hire,
not a vendor.

Five principles that shape how every engagement runs — from brief to delivery.

Book a free call
01

We start with the problem, not the brief

Most briefs describe the solution the client already wants. We push back. The brief is a starting point for a conversation, not a spec to execute against.

02

We design for outcomes, not deliverables

Success is a conversion lift, a drop in support tickets, or a faster activation rate — not a Figma file delivered on time. We are accountable to the outcome.

03

We stay available

Not a handoff-and-disappear shop. You have a direct line to the senior designer throughout. Questions answered the same day.

04

We tell you when something won't work

Honest feedback is the service. If the approach is wrong, we say so early — not after you've built it. That's the whole point of hiring outside perspective.

05

We move fast

Most projects start within a week of signing. UX audits delivered in 5–7 days. Design sprints in 5 days. Fast because the process is tight, not because corners are cut.

Track record

Results we can
point to.

100+
Clients since 2018
Across fintech, healthcare, SaaS, and eCommerce
32%
Avg conversion improvement
Measured across audit and redesign engagements
5–7 days
Average audit delivery
From kickoff to full report in writing
4.9★
Average client rating
Based on post-engagement feedback

Who we work with

B2B SaaS teams who ship.

We work best with product teams who have a working product, a real user base, and a specific problem to solve — not teams looking for inspiration.

Fintech & payments
Healthcare SaaS
HR & workforce tools
Developer tools
EdTech platforms
E-commerce infrastructure
Logistics & supply chain
Enterprise productivity
India-based, globally minded

Senior talent.
Fraction of the price.

India gives us a structural cost advantage. Our operational base is lower than a London or New York agency — and we pass that directly to clients, not into inflated margins.

Same depth of thinking as a $5,000 Western audit. At 40% of the price. Not a junior-team discount — every project is led by a senior designer with 8 to 15 years of product experience.

Unqode
London agency
Freelancer
Seniority
Senior-only team
Senior leads, junior execution
Varies widely
Price range
$800 – $5,000
$4,000 – $15,000+
$50 – $150/hr
Communication
Direct with designer, async-first
Through account manager
Direct but inconsistent

Ready to work with a team that's honest about what your product needs?

Based in Faridabad, India. Working globally since 2018.

hello@unqode.com