Turn your idea into
a brief any agency can act on.
Answer 6 questions about your project. AI generates a professional design brief — goals, scope, deliverables, design principles, timeline, and budget guidance — in under 2 minutes.
10 sections. Ready to send.
Every section is specific to your project type and goals — not a fill-in-the-blanks template. The output is written to be shared with any designer or agency without editing.
Project overview & summary
A clear executive summary and project context — written to be shared with any designer or agency cold.
Goals & success metrics
Specific, measurable goals derived from your objectives — not vague aspirations.
Scope of work
What is in and out of scope based on your constraints and budget — so everyone starts aligned.
Design principles
Three to four guiding principles for this specific project, audience, and product type.
Timeline & milestones
A suggested phase breakdown with rough timeframes based on your stated timeline and scope.
Deliverables list
The exact outputs to expect — wireframes, prototypes, specs, handoff files — matched to your project type.
Common questions
What is a design brief and why do I need one?
A design brief defines what you are building, why, for whom, and to what constraints. It aligns everyone — internal teams, agencies, freelancers — before design starts. Briefs reduce misaligned expectations, scope creep, and revision rounds.
How detailed does my input need to be?
The more specific you are, the more useful the output. A goal with a target metric produces a much more actionable brief than a vague aspiration. You can always download and edit it further.
Can I download the brief as a PDF?
Yes. Every brief includes a PDF download button using your browser print function — optimised for clean output.
Is this free?
Yes, completely free. You provide a work email to receive the brief — no account, no subscription.
What happens after I generate the brief?
Download it as a PDF and share it with any designer or agency. There is also a direct CTA to send your brief to Unqode if you want us to scope and quote — we respond within 4 hours on weekdays.
You wrote the brief.
We deliver the design.
Send your brief directly to Unqode. We review it, ask two questions, and reply with a scope and fixed-price quote — usually within 4 hours.
No commitment · Fixed-price quotes · Reply within 4 hours