Is your store invisible
to AI shopping advice?
Shoppers are asking AI assistants "where should I buy X?" and "what's the best Y for Z budget?" before they open a browser tab. Stores without GEO optimisation never appear in those recommendations — regardless of their Google rankings.
Check your AI visibility
Enter your URL to see how likely AI assistants are to cite or recommend your site when users ask relevant questions.
Why AI visibility matters for E-commerce.
AI shopping recommendations are brand-making
When an AI assistant recommends your store by name in response to a product question, it carries more weight than a sponsored listing. Shoppers trust AI-generated recommendations the same way they trust a friend's referral — and these recommendations are free.
Product schema is the foundation
E-commerce stores with Product schema, Review schema, and clear brand entity definitions get cited in AI product comparisons. Stores without structured data are essentially invisible to AI parsers — even with strong organic rankings.
Review content drives AI citation
AI assistants cite stores with rich, specific review content because it validates claims. Stores with generic "great product!" reviews provide nothing AI can extract. Stores with detailed, specific customer reviews get cited as evidence for quality claims.
Common questions
Can a small e-commerce store compete with Amazon in AI search?
Yes — for niche queries. AI assistants recommend specialist stores for category-specific questions. A store selling high-end cycling equipment that clearly defines its niche, expertise, and what sets it apart will be cited for "best cycling gear store" queries even over larger generalist retailers.
Does product schema help with AI recommendations?
Significantly. Product schema, Review schema, and BreadcrumbList markup give AI parsers structured data they can extract and reason about. Stores without schema force AI to interpret raw HTML — and ambiguity always disadvantages the smaller brand.
How important is the About page for e-commerce GEO?
Very. Shoppers ask AI "is this store trustworthy?" and "who is behind this brand?" AI assistants need clear entity information — founding story, values, expertise signals — to answer those questions positively. A thin or missing About page is a significant GEO weakness for any store.
Also available for
Score shows the gap.
We close it for E-commerce.
Our team implements E-commerce-specific GEO improvements — entity rewrites, FAQ schema, structured data, and content strategy — so AI assistants start citing you within weeks.